Cosmic Produced Commercial Premieres at Super Bowl LVII

February 13, 2023

Did you catch the Cosmic produced spot that premiered during Super Bowl LVII on Sunday, February 12?

As many tuned in to watch the Kansas City Chiefs take on the Philadelphia Eagles yesterday, the Cosmic and UFirst Credit Union teams eagerly awaited for the our latest collaboration to premiere during the championship for the 2022 NFL season. For the second year in a row, Cosmic collaborated with UFCU to create a spot fit for a Super Bowl Sunday premiere. As part of their Grow With Us campaign, these spots explore three unique accounts of individuals navigating life with the help of UFirst.

The spot aired during the break after the end of the game’s first quarter. Though the Kansas City Chiefs trailed the Philadelphia Eagles for nearly the entire game, quarterback Patrick Mahomes led an offensive run that ultimately led the Chiefs to a 38-35 victory.

This UFirst Credit Union commercial, filmed throughout the Salt Lake Valley and St. George, highlights three unique stories, following milestones in the lives within each. We see a young woman open her first savings account, celebrate her quinceanera, and finally graduating from college, all with the support of her family. A couple gets engaged, married, moves into their first home with the help of UFCU, and begins to start a family. We see an older gentleman mourning his late wife, but using UFCU to fulfill a lifelong dream alongside his furry companion.

Catch the rest of the spots featured on
Cosmic’s socials throughout the week, and learn more about UFirst Credit Union’s latest campaign here.

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